Robert Shumake

Robert Shumake || How to Find a Real Estate Agent

It's easy to find a realtor. Just put a for sale sign and wait for the phone to ring. The question is, how can you find a realtor that is GOOD? You can begin with newspaper.

Pick up the Saturday or Sunday newspaper - whichever day they have all of the homes for sale locally. You may collect a real estate guides to check through. Browse the listings to find properties like yours. You need to search for cabins for sale, if you are currently selling a cabin. If you are selling a mansion, start looking for those.

When you find similar properties, notice the names and numbers of the agents that are selling them. The idea here is to find a real estate agent that has experience with your type of property. Might not be the best to sell your home, for instance. You need or are selling several properties like yours.

What to Ask a Real Estate Agent

When the agents are called by you - and it is ideal to call a few - you want to confirm that they do have experience selling properties like yours. Ask for examples.
Ask what they do to market a property. Any broker can place an ad and put your home in the listings. Do they have existing leads - people? Can they let other agents know about your property?
Do they reveal their listings? Many agents just list property for sale and let others sell it for them. It is more profitable for them, but not for you. You need them to be going through the house with potential buyers, if they are a good salesperson.
Can they do their closings? It may be better for them to delegate this part of the procedure, but it isn't better for you. You want the individual to be there through the entire procedure. You need one person to call. So don't complicate it further by having more people involved things go wrong all the time in real estate.

Most real estate agents will probably argue these points. That's okay, but be aware that there are things you won't be told by them also. By way of instance, did you know that open houses are primarily a prospecting tool for realtors? In fact, new agents (not the listing broker) are often given the task of hosting your open house, so they can find buyers to work with. It isn't anticipated that your house will be sold by them.

Also understand that when you see advertisements for homes for sale, and they don't have prices, it's a prospecting technique. When that buyer looking for a house that is $ 100,000 calls in your $ 300,000 house, the broker isn't going to make him able to afford your residence. The entire purpose was to get him to call so he could sell him ANY home. Meanwhile, other potential buyers for your home skipped over the ad - there are enough homes WITH costs to look at (insist that ads for your property have the price listed).

Trust your intuition when selecting an agent. It is possible potential buyers won't either if you don't feel comfortable with an agent. And ask the correct questions. You don't only want to discover a realtor you like. You want to discover the right broker for your property.

Robert Shumake || How To Find Investors For Business - Tips To Make Your Business A Success

Converting a great idea into an actual business often depends on getting sufficient money. In other words, you'll need to know how to find investors for business startups and existing enterprises. Having sufficient money will enable you to get the right materials and infrastructure as well as do the necessary promotional activities to make your fledgling business a success. Keep in mind that potential investors such as angel investors and venture capitalists get lots of requests for funding every day and they might not have the time or inclination to consider your proposal.

Make a list of potential investors for your business. You could start by going through your entire list of friends and family members to see if anyone in it has the ability to fund you. Further, you could network with their contacts as well. People are more likely to consider your request if you come recommended by someone they know and/or trust. You should also make a list of angel investors who are likely to be interested in your business, based upon their previous investing pattern. It is important to make these lists very carefully because this will save you a great deal of time and effort.

Create a powerful online presence so that people get to know about you. You could use a blog to create an image as a thought leader in your field. Visit various forums where you can interact with other people in your field and draw them towards your blog or website. You can also use social media to achieve this objective. When people search for you online they ought to be impressed by your energy.

Craft a carefully worded introduction and customize it to suit each and every person you contact. You have to make a powerful impression right from the first message you send them or else you might not get a second chance from potential investors for small business enterprises. There's nothing your investors dislike more than having to read bulk emails and in fact they will immediately trash your message.

Pitch your message very carefully because you should be able to tell your potential investors what's in it for them. For instance, private investors only want to know whether they will get their money back and what return they will get on their investment. An equity investor is interested in knowing whether shares in your company can be obtained in order to be sold later on.

Be systematic in your search so that you do not miss out on any opportunities. You should also be very prompt at replying to any enquiries you get because this demonstrates your eagerness to do business.

Now that you know How to Start a Business with the right funding you will definitely be well on your way to success as an entrepreneur.

Robert Shumake || How to Invest in Real Estate, Safely and Successfully?

No doubt the real estate market is full of handsome returns, but it is necessary to play the investment game wisely to minimize the failures. Here is a list of essential techniques that will help you plunge into this dimension smoothly.

Learn as much as possible about local market

The real estate sector is one of the volatile industries in the USA. It usually becomes difficult for beginners to predict the changes in this market. Therefore, you must start learning about the local market. For example, if you are buying a home in Texas, you must know the overall property structure of this region, along with the patterns related to ups and downs in the market.

Avoid overspending on learning

You must invest smartly to learn basics of the real estate. Rather than spending on seminars and tapes, you rely on local real estate clubs. A trusted real estate agent also clarifies your basic doubts related to the investing world. You must also prepare a list of basic doubts to select the source of learning appropriately.

Be punctual

Showing up on time is one of the most ignored practices by the individuals planning to invest in real estate market. When you reach late to meet people like contractors, other investors, and even real agents, you lose credibility. On the other hand, being punctual during every meeting becomes a cornerstone for long term association with other parties.

Find a trusted real estate company

Not every company is capable enough to help you find a suitable property that goes well with your long term plans. Make sure to choose a real estate company with well-educated and well-experienced agents. This way, you can get rid of most of your worries during the time of investment. You can go through reviews and the experience of the company in the market to analyze their capability to help you out.

Look multiple properties

Finalizing the first or second property you have seen may not offer you expected returns. Therefore, you must go through an array of options and screen out the best ones on the basis of your objectives.

Choose the tenants carefully

After purchasing the property, the next step becomes choosing the tenants. You must have a thorough verification by checking with previous landlords. The verification of bank account information and income is also essential to make sure that you are not inviting an unexpected tenant.

Robert Shumake is one adept real estate agent who helps you locate numerous homes for sale in Texas. He listens attentively to your needs and carefully selects the property that matches your budget and future plans.

Robert Shumake || Tips For People Buying Real Estate in Dubai

Buying property, anywhere in the world is not a simple task. There are many procedures that come before you finally get hold of the key to your property. Only when all these formalities are completed will you be able to happily live the house that you bought. The same goes true with buying land too. When it comes to buying real estate in Dubai, like any other city, here too, you will have to go through many legal procedures. But, there are some other things that you must know, other than the legal issues when you are buying property.

Here are some things that you must know when you decide to buy Dubai luxury home -

UAE is a fast developing city.

The world might be growing rapidly, but UAE develops super rapidly. What other parts of the world are doing today; Dubai had done it ten years earlier. Its a land of dreamers who came here to achieve something that no one else did. Thus, the city has grown economically, in dimensions and also in its popularity. It is one country which might not get affected by any kind of recessions. So, many people are far-sighted enough to book their homes in this paradise on earth. If you do not buy property now, you might be regretting it once all of them are sold out.

A very famous city.

Not just because of its skyscrapers and real estate but because of its essence. The city is fun, relaxed and lavish. It will be a good time to spend days in this city of cultural diversity. There are people from all around the world residing here together with peace and harmony. So, if you wish to buy property in Dubai, you are making the right choice.

Its not just the city where you can live happily; you can also rent out your place happily.

You will be happy renting out your place because it will pay you a lot more than many important cities in the world. As Its a popular city which sees many tourists and business people coming from all places to here, the need for rented apartments is also increasing. So, if you have houses or villas ready to rent out, then you can earn a consistent income with no work. Whether you want to settle in UAE or you want to lease out your property, both ways are good in a city like Dubai where there is so much demand for properties.

Dubai is a synonym to luxury.

When you buy property in Dubai,UAE it will be luxurious and just amazing. Villas for sale in Dubai and grand apartments are a norm in this city. When you buy properties in UAE, choose the most luxurious ones because that is how you must be living in Dubai.

Investors from all around the world are looking for property investment opportunities in a marvellous city such as Dubai. This is because they know that there will be greater demand for property in UAE. So, if you intend to buy real estate property in Dubai, now is a perfect time.

Robert Shumake || How to Start a Home Based Business - Tips For Quick Success

In this article we will look at the essential tips for how to start a home based business for the fastest possible success.

Many people struggle with a home based business. But this is not because it is hard, it is because they have not gone through the correct education and do not have the right mind-set. These home based business tips should hopefully get you started on the right track:

Products or Services to Sell - First of all decide what your market is and what products or services you are going to sell to them. I like selling products because services can often be time consuming to manage and you can only take on a limited number of clients. With products you create it once and sell it over and over again. I would suggest selling information products such as eBooks, video and audio guides because you can automate your marketing and easily scale your business.

Free Traffic - Article marketing and blogging are excellent free traffic methods that can lead to you earning a healthy residual income. This is because you are building your own online real estate with each piece of content that you produce. It is not temporary marketing. Each article is permanent and will generate traffic on autopilot for years and years. When you have got to the stage of having thousands of pieces of content out there on the internet then you will have all the traffic you need.

Paid Traffic - Paid traffic is quicker and involves buying email solo ads, placing banner ads on other websites, as well as running pay per click campaigns and large scale media buys on multiple websites. However, you need to know your metrics to make paid advertising work and have it clear in your mind what you average lifetime customer value is and your conversion ratios so that you know what cost per lead you can or cannot afford.

High Ticket Home Based Business - Make sure you promote high ticket products in your backend sales funnel with whatever business opportunity you join. This is important to really make paid advertising worth it. With paid advertising you often have to get through a lot of leads before you find people to buy your products. So to be able to scale your business your average customer value needs to be very high. High ticker products in your sales funnel is the way to achieve this. Top tier network marketing opportunities often include promoting live events and seminars and coaching programs.

As you start a home based business look to "plug in" to a system that gives you all of these above essentials: affiliate products to promote, traffic generation education, lead capture pages, and a high ticket sales funnel.

Robert Shumake || Five Secrets for a Successful Real Estate Business

What actually is real estate? This is importance to understand before we actually move on to the secret of earning profits from real estate. Real estate is nothing but the most common words we used in our everyday life i.e. buying, selling, renting, purchasing, ownership and other similar things. When this is done for earning profit it's actually the real estate business and this all is done to earn good profit on your money. Robert Shumake a famous real estate investor tells the following five secrets for a profitable investment.

An investor should first focus and determine if his investment plans are long term or short term because with time your mortgage is actually becoming your equity and hence this fact is really important to establish. So if your investment plan is short term, buy a house, make necessary repairs and after some time sell it for a good profit.
When you are buying a property for investment purpose make sure you select a very good location for that. The advantage of a good location is that increase in price is more rapid compared to an investment done on a poor location. This fact is ignored by most of the people in a rush of good deal. Try to choose a property in busy town and cities.
Before buying a property always do the proper research. Read in newspapers, ask people in area, go to a good investor like Robert Shumake and study the market conditions. Remember a deal in rush might create problems for you in future. Take your time to think and investigate the property you are going to buy. After all you are making an investment for profit and not for charity.
You should have strong negotiation skills so that you can bargain a good deal. Remember the amount of money you would save by bargaining would directly add to your profits. This is an important step and mostly people don't bargain because they think this would be the normal market price. That's where you are making profit from so it's no harm bargaining and trying your luck.
Find a good real estate investor like Robert Shumake to make sure that you are getting a details study on the property you are going to buy.

Following these real estate business tips from Robert Shumake will actually make you a successful investor.

Robert Shumake || the Benefits of Real Estate Property Apps

Certainly, the world of real estate has covered a long distance with respect to its services wherein technological advancements are fully supporting them. At present, the real estate companies have upgraded its services with the aim of simplifying the buyers' tasks. Let us take a tour of the property apps and find out what actual benefits are they providing to buyers.

Downloading an app is so easy and you need not have to think about the OS variation as, generally, an app is developed in both the versions.

List of Projects:-

With the help of an app, the buyers could take a look at the list of on-going housing projects and book their individual apartments.

Map-Based Search:-

The life has been moving at a jet speed and one finds himself/herself always short of time especially if he/she is living in the Indian metro cities. Few people find time to physically visit the site. The map-based search feature installed with the 'Contact Us' page provides the site location along with the proximity to infrastructures like metro stations, hospitals, schools, shopping malls, entertainment zones etc.

Virtual Tour of the Apartment:-

Unlike in the past, the buyers need not have to satisfy their eyes by looking at a sample apartment. Generally, real estate websites would put a 2 or 3-dimensional image of a sample flat of the housing projects. How could you determine the actual look of the unit which you are thinking of buying? Nowadays, you could take a virtual tour of the properties chosen by you. Views of the rooms would help you take a real tour of the property. One can even take a look at the outward living. You can take a virtual tour of the swimming pools, gyms and landscaped gardens.

The Bottom Line

The online tools have made the entire booking process extremely simple. However, the buyers should add these benefits with equally valuable offline research. Before you step out of the comforts of your home or office, it is better to utilise the benefits of real estate apps. With the passing days, the authenticity of the property apps and online property portals is increasing thus, securing the buyers' rights.

Robert Shumake || Tips to Getting a Hot Real Estate Deal

Any real estate investor will tell you that there are many benefits to investing in commercial real estate in Omaha over the coming years. While there are consistent benefits to residential real estate, you can get a lot of benefits from commercial real estate that are not available on the residential side of things. Not only do investors get a consistent cash flow from their commercial properties, but economies of scale work in their favour.

The real challenge lies in evaluating the best real estate deals. Separating the gems from the duds will help you find real estate success. Here are some tips to getting a great retail real estate deal:

Learn from Insiders

If you are looking to gain a foothold in the commercial real estate market, you must not only get advice from insiders, but you must learn to think like an insider. It is important for investors to know that commercial property is not valued in the same way as residential properties. It is very important to not only map out the usable square footage of a commercial property, but to identify whether it is located in a valuable area or not.

Commercial property leases are also a lot longer than their residential counterparts. This means that you are going to get consistent, long-term cash flow if you can agree to a rental deal with a reputable partner. But you will have to put up at least 30 percent of the payment on the property up-front, because you cannot get a commercial property loan with figures lower than that.

Have a Plan of Action

It is very important to plan all your finances for retail real estate in Omaha as carefully as possible. This means identifying whether you can raise the down payment, if you can afford to wait a year or two before your investment brings you returns and whether you can find the right type of tenant to provide you with long-term payments on a consistent basis.

Recognize the Best Deals

It may sound like a cliché, but the pros in the real estate market are those people who can quickly spot a good deal. This means identifying land that is valuable in the present and the coming future. It also means walking away from potentially bad deals before you put your financial future at risk. Commercial real estate involves risk-taking, but you should only take on the amount of risk you can afford to absorb. Getting into one of these deals with all your savings is a bad move, for example.

While you will learn a lot of the intricacies of commercial real estate when you get active in the market, these tips serve as a great starting point. They will serve as a barometer for your first few forays into the Omaha commercial real estate market. As long as you are prepared to do your homework on these properties, you should have no problems finding a great deal in the coming weeks and months.

Robert Shumake || Top Mistakes in Real Estate

Here are the top mistakes in real estate:

Having no Business Plan

So many new agents place all their stress on that land brokerage they're going to be a part of once their shiny new license comes within the mail. Why? As a result of most new land agents haven't been in business for themselves. They've solely worked as a staff. They, mistakenly, believe that stepping into the Real Estate business is getting a replacement job. What they are missing is that they are on the point of come in business for themselves. Business plan helps you outline where you go, how you get there, and what it's going to take to hit it. In your business plan, you need to start with having a goal. Then, make a list of the services you are going to provide. You also need to recognize your market wherein you can promote it. And lastly, budget must be considered.

Not Equipped with Necessary Tools

Getting started as a true agent is pricey. In Texas, the license alone is an investment which will price between $700 and $900, which does not include the number of your time you, must invest. However, you may run into even additional expenses. Keep in mind they're necessary to make your career a success! You have so many competitors and if they are equipped with this license and you're not, you will lose your market. MLS Access, Mobile Phone w/ a Beefy Plan, Laptop and Real Estate Friendly Car (not necessarily the most expensive car, just a car good enough to take your costumers to the place) are just some of the things an agent must be equipped with.

Lack of Correct Funding

If you've got taken the time to make your business plan, then you must undoubtedly have your budget. However I cannot stress enough the importance of getting and following your budget. However, the budget alone does not address the necessary facet of funding. Ninety percent of all little businesses fail attributable to lack of funding. Typically, new agents can wish to own three months of reserves in savings before taking the leap into full time agency. However, cash within the bank is not the solely thanks to answer the question of funding. Perhaps your partner will support you for a precise amount of your time. You'll keep a part-time job that will not interfere along with your business as a true agent. Several waiters create the transition to in land agents with no cash within the bank. Once you begin your new business, do not expect to earn any financial gain for, at the smallest amount, 60 days.

Not Spending Money on Marketing

Most new land Agents do not realize that the toughest part of the business is finding the business. What is more, they've simply shelled out around $2000 for his or her license and board dues, therefore the very last thing they need to try and do is to pay additional money! Once more, the matter lies within the lack of understanding that you've got simply jumped into the Real Estate Business; you haven't taken a replacement job. And any sensible bourgeois can tell you that what quantity business you get is directly correlative to what quantity you pay on promoting. If you select the proper brokerage, then you may get some sensible arriving leads. However, do not neglect a decent, personal promoting campaign from the start to bring your name at the top of the market.

Marketing is not done in the Best Possible Place

One reason why several new land Agents that begin hard cash on personal promoting stop is as a result of they pay it within the wrong place. The newspaper, land magazines, etc. are the places wherein you should place your adds since this is often the foremost visible place to ascertain land advertising. However, there are so many places much better than those mentioned above in order to gain more customers. Look into your circle of influence and see what you must do and where you should invest your money for marketing.

A new career in land is incredibly exciting. Beginning a Real Estate business provides the new agent with opportunities for limitless potential and freedom.

Robert Shumake || Increase Your Business to Business Sales without Spending More on Marketing

Business to business sales is the latest medium of boosting the sales and saving money by communicating with the warm leads that you already have. It is a platform where buyers and sellers meet and can buy or sell their leads to the worldwide market. Business to business sales are benefited most with the accessibility of fast speed broadband internet even by the home users.

Majority of companies and huge organizations that are involved in business to business sales prefer to spend their 95% of marketing budget on improving their brand image so as to generate more sales leads. However, only 5% to 10% companies spend their marketing budget on converting their potential prospects into customers. Such marketing approach is very wrong. This is because you can increase your business to business sales significantly by working with the leads that you already knew or worked with rather than spending huge fortune on getting the new ones.

Focusing on the current buying and selling leads rather than spending money on new lead generation campaigns not only boost the sales but also lets your prospects see the potential and advantages of doing business with your organization. So, go through your current database and figure it out what works best for you.

Almost every company has some warm leads that it has generated from the previous campaigns. Such leads are the people who have expressed their interest in the goods and services that you offer but due to some reasons, they did not make the buying decision. This suggests that such people are most likely reclining fallow in your database. This means you have a good chance of swooping them and closing the sale.

Business to business marketplace is an ideal place for those buyers and sellers who want to buy and sell huge range of products from different brands but do not want to go shop to shop to get the quotations. B2B marketplace is the most convenient way for them to search the international as well as local buyers and sellers, and receive the quotation for the goods they are interested in. Furthermore, less effort is required to effectively build sales-winning relationships with known prospects.

Both buyers and sellers can take advantage of a B2B portal and can generate cost-effective and high-quality sales leads at every dollar invested. Another reason why more and more businesspersons and entrepreneurs are turning towards B2B web portals is the availability of lead nurturing process that allows them to be in contact with the prospect clients in order to convince them about making a buying decision. Business to business sales is the future of trade industry.

Robert Shumake || 5 Tips for Home Based Business Owners

Every person wants to start his/her own business. For this home based business is easy to start and operate. If you want to start your home based business then here are five tips that will help you

Choose your business opportunity carefully. What they are offering? Does it meet to your interest? Or it will be something you will be spending a lot of time to achieve our goals with fun. If not then there are lots of things to choose like whole sale offer, franchise business, multi-level marketing or online business.
What are our plans? Do you have clear path about it. Write down your objectives and future plans. Right mind-set is important for gaining success in home based business. For example if you choose Multi-level marketing, you should have solid plan to cover your prospects. You should make a list of them and follow up. Different business requires different plan but any reason your objectives and future plans should be same.
Make you expectations realistic. Today many business opportunities come with certain claim that someone became millionaire in just 2 months. But they will not tell you about his/her preparations and plans. Do not go for this. Make our task realistic and achievable. Try to learn new things rapidly and build your experience.
What is market and competition level? Marketing is vital for any business. In the marketing there are many things you can include like customers, competition, advertising etc. You will need to know what these people think.
There are many difficulties and bumps in the road you can find in your journey for success. So you may get frustration and just give up. Many young and new entrepreneurs fail in one or two year of business journey. Do not give up so easy. Consistency is the key for this.

These are few tips for helping you to get success in home based business. So choose the right home based business opportunity and get success in your goals.

Robert Shumake | Modern Techniques to Promote Small Business

Thousands of people dream about starting a business every day, yet only a very small percentage will ever turn their dream into a reality.

If you follow these 5 important tips then your business idea can get off the ground. Not only that, it can also succeed and become a sustainable venture for many years to come.

Get your head out of the clouds.

The first important lesson when considering a new business venture is to be realistic. Whether you want to open a shop or an online venture you must be realistic. Without a realistic approach you are likely to fail. Far too many businesses fail in their first 3 years simply due to unwarranted expectations. Business owners expect their business to flourish quickly instead of having the patience to gradually build their brand and company.

You need to ask some serious questions before you start your business. Will it work? How much money do I need to get it started? What are the business risks? How much do i need to earn to survive? You must consider these questions carefully. If the responses are positive, go for it!

Market research.

You must carry out lots of market research before you start your first business. You do not have to pay a company to do it for you, you can do it yourself. Find out who your target customers are and ask them if they would be interested in your product or service. Avoid asking friends or family relatives as they are likely to tell you what you want to hear, as opposed to some truthful and honest feedback.

Don't borrow money from a bank.

Unless you are absolutely 100% certain you have the next big thing, avoid the banks. Try instead borrowing from friends and family but make sure you limit the risks and the amount you borrow.

Avoid flash cars and fancy offices.

When I started my first business I spent the first 3 years operating from my cellar. This was great as it allowed me to operate with very low overheads. Far too many business start-ups get flash cars and nice offices when they really do not need them. If you do buy a flash car, pay cash for it!

Be patient.

Don't rush your business. It must be an enjoyable experience. When I first started my business I wanted it to be huge as soon as possible; this as a mistake. I have now been going for 7 years and it is a successful venture and very profitable. I put the success to eventually realising that all good things come to those who wait. Be patient, be meticulous and be very careful who you work with!

Robert Shumake | Home Business Tips That Everyone Should Know

Go above and beyond when trying to please your customers. Pack a little something extra with their orders, or write them a nice thank-you note, letting them know how grateful you are for their business. People love freebies and they also love to be appreciated. Show them that you do not take their business for granted.

Get receipts for everything you spend money on, and learn to file them. Tossing these receipts into a file cabinet labelled by month is not going to be good enough for the IRS, so make sure you have a detailed filing system. Splitting things up by type, date, and month of transaction is usually a great method.

A great tip for your home business is to reach out to other companies that may wish to buy your product wholesale if it applies. This is a great way to advertise and spread your business around. Be sure to offer them freebies in order to peak their interest.

The savvy home business owner keeps business and personal finances as well-separated as possible. In all cases, separate checking accounts and credit cards should be set up for the home business at the earliest opportunity. Keeping business transactions separate from personal accounts simplifies accounting and prevents confusion that can hide or even eliminate potential profits.

To ensure the financial security of your business set up an emergency fund. This will enable you to take care of unexpected expenses and keep your business running smoothly. Do not dip into an emergency fund if it is not necessary to do so and when you do have to take money out of it, try to replace it as soon as possible.

Before you start your home business, make sure you have the funds to do so. People are under the assumption that running your business at home is cheap. This is far from the truth. You have to pay for your product, your website, and your employees (if you have any and many other things.

A great tip for your home business is to not only hold contests on your website but to also widely publicize the contests. This will bring in a wide variety of customers that might not have ever considered going to your site. Having contests almost always will give you a good name.

Be sure to include effective testimonials and reviews on your website, but don't overdo it. I love it when a company puts a testimonial on every page near the top of their content, especially if it applies to the topic of the page. I also like it when the pages, where I can buy an item, have actual user reviews with an average rating, easily available near the name of the item.

A great way to cater to your customers is to get an 800 number they can call if and when they need your help. This number is free for them to call and relatively inexpensive for you to keep. You can even automate a lot of the process so you won't physically have to speak on the phone all day.

As discussed earlier, many people are very attracted to the prospect of being their own boss and pursuing the things that they dearly love. By following the advice in this article, prospective or current home business owners can ensure that all steps are being taken to guarantee the success of their company.

Contact Robert Shumake For more Business Tips

Robert Shumake | Advantages of Marketing- Small Business Sales Tips

According to Robert Shumake Sales are the life-blood of every business.

Keeping yourself up to date with modern sales tips and techniques is vital in the 21st century. Those tired and worn out sales strategies of the 80's and 90's will no longer cut it in this fast paced world.

However, some things remain unchanged.

If you are looking to grow your business (and if you are not, then you are going backwards!), you need to generate on-going sales.

There are only two ways to get more sales:-

Sales from new customers
More sales from existing customers

Robert Shumake Clearly says, you must tailor your marketing and lead generation strategies to meet the different priorities of prospects and existing customers.

Once you have engaged with a new prospect, it is essential to have a sales process that focuses on generating trust and building a relationship.

The sales process for existing customers’ needs to be a little different, leveraging the existing relationship and focused on a better understanding of the customer's situation and future needs and wants.

Furthermore, different processes are needed for face-to-face situations and web-based interactions. Attracting new customers via the web requires a "give before you get" attitude that builds trust and develops a relationship over a period of time.

A very significant proportion of businesses spend most, if not all of their time and money trying to attract new customers. In focusing everything on "new business", they pay little or no attention to their existing customers. Are you one of them?

It costs between 5 and 10 times as much to gain a new customer as it does to grow an existing one. Existing customers continually "disappear" if they are not looked after.

Indifference (not price, not quality, not competitors) is the most commonly quoted reason given by customers, for changing supplier/service provider.

Furthermore, if you fail to take care of your existing customers, you are denying yourself the most cost-effective, high quality source of new customers - referrals.

Successful businesses are "systemised" businesses. They identify, design, document and implement effective systems to ensure consistent, high quality engagement with their markets, prospects and customers.

Here at Small Business Assistance, our mission is to provide you with access to thought leadership, ideas, tips, tools, processes, systems, software, case studies and resources to enable your small business to achieve peak performance in a highly competitive environment.

We believe that to be a success in sales, you need to be not just selling but.....Selling Effectively.

Your feedback, comments and contributions are actively encouraged, most welcome and much appreciated.